Beer It’s Beautiful is brought to you by Lion Australia, guardian of some of the most iconic beers in the country, many of which are steeped in history, including the beers of Australia’s First Brewer; James Squire, 135 years of brewing experience at XXXX in Queensland and the pure waters of James Boag in Tasmania.

As Australia’s largest brewer, we are passionate about beer and want to share this passion with Australia by telling you more about this fine beverage; what’s in beer, how it’s made and what food beer can pair with to enhance the flavour of both. Because the truth is a wonderful thing. It helps you to make more informed decisions when enjoying beer in moderation.

Beer It’s Beautiful and James Squire are proud to be the official Beer and Cider partner of Good Food Month. We’re delivering you the diverse range of James Squire beers on tap and sharing the story of the convict turned brewer from within our Beer It’s Beautiful James Squire Night Terrace at the Night Noodle Markets. These finely crafted beers have been paired with your favourite Noodle Market dishes to ensure you get the best of both worlds!

Photo credit: Kimberley Moore